Sustainable Tourism Academy expands its reach in Laos with support from the STAF programme
Laos 22.09.2026 Projet
The Global Sustainable Tourism Council (GSTC) and Agoda have partnered with the Skills for tourism, agriculture and forestry (STAF) programme to introduce Lao-language access to the Sustainable Tourism Academy and to strengthen access to sustainability learning resources for tourism professionals across Laos.
A collaborative effort to strengthen tourism skills
The collaboration builds on the continued growth of the Sustainable Tourism Academy, a free digital learning platform established by Agoda and GSTC to support hospitality professionals in developing practical sustainability knowledge based on the GSTC Hotel Standard.
As part of the collaboration, the STAF programme has also supported the translation of all six sets of the GSTC standards into Lao, providing tourism professionals, institutions, educators and public sector stakeholders with access to the Standards in their national language.
By removing language barriers, this collaboration facilitates access to world-class sustainability knowledge. The translation of the GSTC Standards and the Sustainable Tourism Academy platform into Lao provides students, educators and hospitality leaders with the opportunity to equip themselves with the practical skills needed to elevate sustainable tourism in Laos.
Lee SHERIDAN, Senior Skills for Tourism Adviser for the STAF programme
LuxDev
An accompanying blended-learning course will also be launched to further support Lao MSMEs in improving their sustainability knowledge and operations.
We are proud to partner with the STAF programme and GSTC to bring practical, locally relevant sustainability learning to the Lao tourism industry through the Sustainable Tourism Academy. We hope the platform will support professionals in putting sustainability into practice and contribute to the continued development of a more sustainable and resilient tourism sector aligned with internationally recognised sustainability standards.
Boratay UYSAL, Senior Sustainability and Inclusion Manager
Agoda
Making sustainability knowledge and the GSTC Standards available in local languages is essential to strengthening capacity and supporting practical implementation. Through this collaboration, more tourism professionals in Laos will be able to access relevant learning resources, deepen their understanding of sustainable tourism and apply this knowledge within their organisations and communities. We are grateful to advance this initiative alongside Agoda, a long-standing GSTC partner whose continued commitment has been instrumental in expanding access to high-quality sustainability education across the region, and the STAF Programme, whose support further broadens that reach in Laos.
Jisun KIM, Training Program Manager
GSTC
About the Sustainable Tourism Academy
Since its launch in 2025, the Sustainable Tourism Academy has been recognised by ASEAN as a key regional capacity-building resource and has reached nearly 5,000 tourism professionals and aspiring practitioners across Asia.
The platform now offers learning content in eight languages : English, Vietnamese, Malay, Thai, Indonesian, Japanese, Korean and Lao. The collaboration with the STAF programme represents a further step towards broadening access to locally relevant sustainability education and supporting tourism stakeholders throughout their sustainability journeys.
Learn more about the Sustainable Tourism Academy and enrol for free at sustainabletourismacademy.org.
About the programme
The six-year (2023–2028) STAF programme is co-financed by the Grand Duchy of Luxembourg, Switzerland, and the European Union, and implemented by the Ministry of Education and Sports together with LuxDev, the Luxembourg Development Cooperation Agency.
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